• Enhanced brand visibility

  • Increased Top of Mind Awareness (TOMA).

  • Deeper penetration of brand consciousness to an audience of millennials and baby boomers

  • Increased awareness of sponsors’ product offerings.

  • Direct Interaction and networking opportunities with target audience.

  • Greater customer affinity

  • Brand Equity Consolidation

  • Increased Sales Opportunity

  • Reach out to over 50 million people through pre event, post event and event publicity.